Traction

Develop a strong marketing and sales strategy for initial growth

Alberta Catalyzer has concluded. The program ended in December 2025 and is no longer accepting applications. If you're an early-stage founder looking for support, check out these programs with Platform Calgary or Edmonton Unlimited

What You’ll Do

Craft a robust, go-to-marketing strategy tailored to your product

Strengthen your sales pipeline and enhance outreach strategies to drive growth

Develop marketing campaigns and strategies to reach your target audience

Hone your elevator pitch to effectively communicate you value proposition

Traction is for you if you…

You’re registered in Alberta and ready to accelerate your business growth…

You’ve completed or are developing the first version of your MVP…

You’re actively pursuing initial sales or have commitments from customers…

You have multiple beta users, a pilot program, and/or a letter of intent…

You’re ready for Traction.

Program Length:

5 Weeks, Online

Upcoming Cohorts: n/a

Next Application Deadline

  • What founders have to say.

    You won't be disappointed, it was exactly what I needed to show the potential of my organization to the world. This program is simply amazing!

  • What founders have to say.

    I loved my Alberta Catalyzer experience and am incredibly grateful for the support I have received. I hope that other entrepreneurs have the same opportunity as I feel like it has allowed me to pursue and actualize an idea that I was not sure was possible. Thank you for everything!

  • What founders have to say.

    [The most beneficial part of the program was] community , learning, support (coaches, speakers, mentorship) . Validates imposter syndrome and supports founders mental health and resilience.

  • What founders have to say.

    Was a real pleasure and honour to be a part of this program. Was very helpful for us to understand how to scale and have a cleaner message about our product. Great team and communication. Everyone was very genuine and supportive. Amazing program.

  • What founders have to say.

    This program has absolutely changed the face of our company for the better, and I cannot wait to apply the many principles, methods, and also connections to our operations moving forward. We are already seeing positive outcomes as a result of participating in this program and I know it's just the beginning.

Apply are closed.

Alberta Catalyzer ended in December 2025 and isn't running new cohorts. If you're an early-stage founder looking for support, check out these programs with Platform Calgary or Edmonton Unlimited